What Women Want?
by Rachel
The other day, Kristen and I went to the Women’s Expo. It was a collection of booths all carrying goods and services that women would be interested in. We went to have a little break away from the kids, but mostly to get an idea of how these expos work. We wanted to see what kind of baby goods they carry and how each vendor priced their items.
I was actually surprised to see how expensive everything was. Of course I’m not a boutique shopper. I get everything I need at Walmart or second hand stores. But apparently a lot of women ARE into these higher end expensive items and I can see why. There were so many unique ideas, adorable baby and kid outfits and accesories.
There are so many women entrepreneurs out there. They are experiencing first hand problems mother’s deal with. Then they come up with a product to solve that problem and get out there and sell it! Wow! Totally inspiring! I think, if these women can do this, SO CAN I! But then I have all these insecurities and there is so much I don’t know. What if someone asks me a question I don’t know the answer to? Well, I guess I just need to find out the answer then.
Kristen and I both have husbands who own their own business and have always been very entrepreneurial. We have been the supportive wives who stay at home, take care of the kids and generally spend a lot of time without our husbands because they’re off making a living and trying to make their business fly. I don’t think either of us ever considered that we could do that too. Granted, we are finding it difficult to launch a business while holding a heavy baby on one hip, stirring a pot on the stove with a phone tucked between our neck and shoulder. Yeah, those husbands have one up on us. They have wives to take care of everything else so they don’t have to! So yes it is challenging, but back to these women. They’re making it happen, and so can we.
There was one business I was particularly impressed with. They sell bibs of all things! But different from ours. They are very functional and incredibly cute, and their sole purpose is to keep your child’s clothing clean. Check it out! I absolutely loved the bibbie! www.dillydallychic.com. We talked to the owner about how she got started and she shared a lot of useful information with as well as some great marketing ideas.
I’m so excited to get this thing going. I think our biggest challenge remains a lack of time and absolutely NO money. What do THESE women want? How about a little cash!


